{"created":"2024-09-04T03:28:44.567045+00:00","id":2000226,"links":{},"metadata":{"_buckets":{"deposit":"5c3e7c82-636d-41e6-973d-4e76d9ca005d"},"_deposit":{"created_by":11,"id":"2000226","owner":"11","owners":[11],"pid":{"revision_id":0,"type":"depid","value":"2000226"},"status":"published"},"_oai":{"id":"oai:ksu.repo.nii.ac.jp:02000226","sets":["14:226:1725414013867"]},"author_link":["22116"],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2024-09-10","bibliographicIssueDateType":"Issued"},"bibliographicPageEnd":"108","bibliographicPageStart":"103","bibliographicVolumeNumber":"19","bibliographic_titles":[{"bibliographic_title":"京都産業大学総合学術研究所所報"}]}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"本研究の目的は，サービス業における収益性を顧客満足と顧客感動でどれほど説明できるのか，その関係を明らかにすることにある。具体的には，クレジットカードや生命保険などといった金融サービスの収益性はディリクレモデルで導かれる理論値から顧客満足の観測値が正に乖離するほど高まると説明できるにもかかわらず，プロスポーツ・サービスの収益性はこのような乖離では十分に説明できないのはなぜかを問う。本研究では，スポーツの試合や映画の結末がわからないため魅了されるといったように，消費者が事前に商品評価を求めず知覚リスクを下げようとしないサービスでは，再購買時の割引提示によって商品情報を正確に伝えるプロモーションがかえって購買意欲を下げてしまうのではないかと考え，これによって上記結果が生じるかどうかを検証した。","subitem_description_type":"Abstract"}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"京都産業大学総合学術研究所"}]},"item_10002_source_id_11":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AA11879037","subitem_source_identifier_type":"NCID"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"1348-8465","subitem_source_identifier_type":"PISSN"}]},"item_10002_version_type_20":{"attribute_name":"著者版フラグ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"WAKUTA, Ryuji","creatorNameLang":"en"},{"creatorName":"涌田, 龍治","creatorNameLang":"ja"},{"creatorName":"ワクタ, リュウジ","creatorNameLang":"ja-Kana"}],"familyNames":[{"familyName":"WAKUTA","familyNameLang":"en"},{"familyName":"涌田","familyNameLang":"ja"},{"familyName":"ワクタ","familyNameLang":"ja-Kana"}],"givenNames":[{"givenName":"Ryuji","givenNameLang":"en"},{"givenName":"龍治","givenNameLang":"ja"},{"givenName":"リュウジ","givenNameLang":"ja-Kana"}],"nameIdentifiers":[{"nameIdentifier":"22116","nameIdentifierScheme":"WEKO"}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2024-09-04"}],"displaytype":"detail","filename":"KSUSGKS_19_103.pdf","filesize":[{"value":"273 KB"}],"format":"application/pdf","licensetype":"license_note","url":{"label":"KSUSGKS_19_103.pdf","url":"https://ksu.repo.nii.ac.jp/record/2000226/files/KSUSGKS_19_103.pdf"},"version_id":"245f8531-dbd9-4cd3-af24-9d05a41dc959"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"収益性","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"顧客満足","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"顧客感動","subitem_subject_language":"ja","subitem_subject_scheme":"Other"},{"subitem_subject":"Profitability","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Customer Satisfaction","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Customer Delight","subitem_subject_language":"ja","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"特定課題研究「サービス業における収益性と顧客満足 : とくに顧客感動に注目して」研究経過成果報告書","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"特定課題研究「サービス業における収益性と顧客満足 : とくに顧客感動に注目して」研究経過成果報告書","subitem_title_language":"ja"},{"subitem_title":"Progress Report : Profitability, Customer Satisfaction and Customer Delight in Services Markets","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"11","path":["1725414013867"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2024-09-04"},"publish_date":"2024-09-04","publish_status":"0","recid":"2000226","relation_version_is_last":true,"title":["特定課題研究「サービス業における収益性と顧客満足 : とくに顧客感動に注目して」研究経過成果報告書"],"weko_creator_id":"11","weko_shared_id":-1},"updated":"2024-09-04T03:35:32.112800+00:00"}