@article{oai:ksu.repo.nii.ac.jp:00007700,
 author = {渡辺, 利得 and Watanabe, Toshie},
 issue = {3},
 journal = {経済経営論叢, The economic and business administration review},
 month = {Dec},
 note = {4, KJ00000330326, P},
 pages = {90--97},
 title = {<研究ノート>デ・マーケティングとカルチャー戦略},
 volume = {16},
 year = {1981},
 yomi = {ワタナベ, トシエ}
}